
Axiom Estetica
Beauty Studio Web
Axiom Estetica is a client project for a beauty clinic in Milan. The site is not a brochure with a contact form — it is a read view of an admin the owner runs the business from: services, price list, homepage content, gallery, reviews and users are all hers to edit, and the public pages are generated from them.
The price list is the spine. A catalogue of treatments grouped by line is edited in one place and has two outputs — the live pages, and a print-ready PDF booklet generated from the same records — so the printed prices and the online prices cannot disagree. The brand system the booklet and the site share was produced alongside it.
The build covers everything from the initial brief to deployment: brand direction, schema, admin tooling, the public surface with its SEO scaffolding, and the print artefacts. Delivered direct to the owner and live on a custom domain; she maintains her own content without a developer.